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I've written three books, but I haven't been able to promote them yet. What should I do?

Last Updated: 27.06.2025 10:14

I've written three books, but I haven't been able to promote them yet. What should I do?

You say "I've written" — do you actually mean "I've published"? Huge difference, as nothing is less attractive to many readers than last year's books.

Prepare the launch of these three books. Look at the habits of your ideal readers, then plan the launch around that. Where do they gather? TikTok's BookTok community (ask you local bookstore about it) is way different from a book club on Facebook. Look at their age, the way they communicate, the community preferences. You cannot speak the language of your potential readers without knowing them.

You might even want to go back and take a few editing runs after you have learned about your potential readers' preferences. That does not mean you have to cater to aspects of books you do not like. You just need to be aware what you are doing differently from other authors and possibly decide to lean on that. In your future writing. In your editing. In your marketing.

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